Mauve Color
Hex Code: #A87EA8 · purple
About Mauve
Mauve is a pale grayish-purple or pinkish-purple color that sits between pink and purple with a dusty, muted quality. Named after the mallow flower, mauve was one of the first synthetic dyes, created in 1856, and quickly became a fashionable Victorian color. Today it occupies a sophisticated middle ground between the romance of pink and the mystique of purple, carrying a vintage elegance that never fully goes out of style.
Is Mauve Right for Your Project?
Choose Mauve for
Mauve is a sophisticated choice for feminine or romantic design that needs more depth than pink. It pairs beautifully with dusty rose, sage green, warm gray, cream, and champagne. Works in wedding design, vintage fashion, beauty brands, and romantic editorial photography. It shows up in 4 palettes in Colortion's library spanning a calm, romantic, mysterious range of moods.
Look elsewhere for
Budget or utilitarian branding — purple carries a luxury association that clashes with a no-frills feel. Browse all colors to find a hue with a better fit.
Mauve Tints & Shades
Lighter and darker variants of Mauve — useful for hover states, borders, and backgrounds that need to stay in the same color family.
Mauve Color Harmonies
Other hues computed from Mauve's position on the color wheel — a fast starting point for a palette built around this color.
Color Palettes with Mauve
Colors That Go With Mauve
These colors complement Mauve beautifully in design projects.
How to Use Mauve in Design
Mauve is a sophisticated choice for feminine or romantic design that needs more depth than pink. It pairs beautifully with dusty rose, sage green, warm gray, cream, and champagne. Works in wedding design, vintage fashion, beauty brands, and romantic editorial photography.
Purples span a huge lightness range, so what works for a pale lavender fails completely for a deep violet — verify per shade. Use #A87EA8 ( hsl(300, 20%, 58%)) directly in CSS or your design tool — for print, ask your printer for the closest CMYK or Pantone match before production.
Mauve is most often paired with Dusty Rose, Sage Green and Champagne. Start from #A87EA8 in the Colortion generator and build outward from there rather than starting from scratch.
Similar Colors
All colorsHow Mauve Compares
Side-by-side hex, RGB, and lightness values against the closest colors in the library.
| Color | Hex | Lightness |
|---|---|---|
| Mauve (this page) | #A87EA8 | 58% |
| Lavender | #B89AC4 | 69% |
| Periwinkle | #CCCCFF | 90% |
| Dusty Rose | #C4847A | 62% |
| Burgundy | #800020 | 25% |
| Rose Gold | #B76E79 | 57% |
Frequently Asked Questions
What is the hex code for Mauve?
The hex code for Mauve is #A87EA8. The RGB value is rgb(168, 126, 168) and the HSL value is hsl(300, 20%, 58%).
What colors go with Mauve?
Mauve pairs well with Dusty Rose, Sage Green, Champagne — see the tints, shades, and comparison table below for exact values to build from.
What is Mauve used for in design?
Mauve is a sophisticated choice for feminine or romantic design that needs more depth than pink. It pairs beautifully with dusty rose, sage green, warm gray, cream, and champagne. Works in wedding design, vintage fashion, beauty brands, and romantic editorial photography.